MILAN, ITALY - May 23, 2009: Lightspeed's DepthQ® HD 3D Projector was utilized by NVIDIA to create an interactive, 3D gaming experience for the Diesel Flagship store in Milan, Italy. Diesel chose their most prestigious store in the EU to launch this 10 day event that embraces both fashion and the latest 3D stereoscopic technology.
Located in the piazza San Babila, Diesel expects 15,000 - 20,000 tourists to pass by each day. Several 3D Gaming Demo kiosks are located in the store with one visable through the main window. The most impressive demo station is a fully operational enclosed cabin complete with a DepthQ HD 3D projector, NVIDIA GeForce 3D Vision, a racing seat, pedalboard, gears and steering wheel for people who want full immersion into the game.
If you read Italian, you may enjoy these links to news articles:
http://www.bitcity.it/news/8563/nvidia-e-diesel-in-3d.html
http://www.ampletech.net/news/giochi/2156/nvidia-diesel-insieme-per-gioco.html
